Digital Branding by ARENAS® lab.
Creative by El i Mot.

Brand LEFORM is very popular among art bohemia for a long time, and since 1997 it’s unique. In boutique you can find home decorations, subjects for landscaping, and also clothes, footwear and accessories of famous brands from the world of "high" fashion which usually calls avant-garde: Dries Van Noten, Martin Margiela, Comme des Garcons, etc. The list of designers, whose collections are on sale in shop, all the time changes and supplemented with new names.
Our vision was to create smart design and techology ahead of its time.

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ARENAS® lab team:
VALERI ARENAS — Art Director & Graphic Designer
AISHA ARENAS — Executive Director

El i Mot team:
VLADISLAV KOVALEV — Creative Director & Producer
ALEXANDER BRILLIANTOV — Technical Director & Developer
OXANA KOVALEVA — General Director
OLGA BYANKINA — Finance Director
MAXIM SOROKIN — Digital Director
OLGA LOPACHYOVA — Creator
VELIMIR RAZUVAEV — Strategist
KIRILL TABASOV — Front End Developer
VLADIMIR KOLOBOV — Back End Developer

Leform team:
OLEG LOBACHEV — General Director
EVGENIA MIKHETSEVA — Project Director
ANDREY HUDYAKOV — Commercial Director
RODION MAMONTOV — Business Owner & Founder
BORIS GALKIN — Business Partner